Featured Posts
It’s the most wonderful time of the year, so here’s my top advice for marketing and social in 2026: Facebook and Instagram are back on top and they’re not going anywhere. Discovery is alive again on these platforms. TikTok is still powerful, but people are changing how they use it. Social Media Platforms are being […]
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Fun fact: Before I became a podcast producer, I never listened to podcasts. Like… ever. They just weren’t my thing. Listening felt boring when I constantly needed to move, do, check things off a list, and chase the next idea. Plot twist: I started editing videos for a client’s podcast, and I love them. Not […]
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I’m writing this from the car on our way to Boston for a volleyball tournament. If you’ve never been to a sports tournament, just picture a convention center packed with competitive teens, stressed-out parents, and a desperate search for decent coffee. It’s an experience. Last year, I was so sick at this exact tournament that […]
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Not to brag or anything, but my teenager said good morning to me today. I don’t know what I did to deserve such treatment, but a win is a win, and I will take it. And honestly? That’s exactly how content creation, social media, and podcasting have felt this month. You put in the effort, […]
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Let’s cut to the chase: What happens to your podcast content strategy if TikTok goes poof? Whether it’s just a rumor or the real deal, it’s time to pivot and make sure your content doesn’t skip a beat. Here’s the good news: if TikTok disappears, you don’t lose all that creative momentum. You just need […]
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Understanding your audience will allow you to craft episodes that solve their problems, entertain them, and build a meaningful relationship with them. When you know what your audience needs, you’ll create content that resonates and keeps them coming back.
